Search Architecture for Enterprise & B2B Revenue
I redesign digital structures so search systems can correctly interpret, retrieve, and route your expertise.
01 / The Thesis
SEO is no longer an audience game.
Architecture determines whether you get surfaced, cited, and trusted.
Search systems don't stop sending traffic when your structure weakens. They stop sending the right demand.
High-value queries stop mapping to the pages built for them. Evaluation stalls because buyers can't follow a coherent path from discovery to decision. Revenue systems lose their routing signal.
Google, LLMs, and retrieval systems interpret your information through structure. When the underlying graph is coherent, they map what you offer to where it belongs.
02 / Operator Profile
I fix broken search architecture for B2B and enterprise companies with complex buying cycles.
Sites drift. Pages accumulate, logic weakens, and search systems lose the ability to read intent. I rebuild the structure so buyers can move from evaluation to decision, and so retrieval systems route the right demand to you.
03 / Strategic Scope
Intent Architecture
Mapping your buyer's actual query language to page structure. I audit what you rank for versus what you should, then rebuild the gaps.
Information Architecture for Search & AI
Defined entity relationships, consolidated topic hierarchies, and explicit semantic structure. The work that makes retrieval systems stop guessing.
Commercial Pathing
Removing the steps between "this looks relevant" and "I can evaluate this." Fewer clicks to specs, pricing, and proof.
Signal-Based Measurement
Tracking spec downloads, configuration starts, quote requests. Not pageviews. Metrics tied to pipeline, not dashboards.
04 / Engagement Model
The Diagnostic Sprint
A 30-day structural audit of your search environment: intent mapping, hierarchy evaluation, consolidation analysis, and retrieval gaps. The output is a clear, capital-efficient roadmap.
Execution & Oversight
Hands-on implementation to ensure the architecture is built correctly. No handoff documents and no backlog drift. The work is deployed to spec and verified against the intended outcomes.
05 / Recent Deployments
06 / Status
I am currently at maximum capacity with active partners. To maintain execution standards, I am not accepting new inquiries at this time.
Next availability window: Q1 2026